Raise the BottomBoise, ID
From 326 to 10,865 estimated monthly search visits for an addiction treatment practice
Raise the Bottom reached readers through questions about substances and their effects. Our content focus created useful educational entry points and connected those articles with information about its Boise treatment program.
Read the storyAdditional estimated visits / month
+10,539326 → 10,865 · Ahrefs estimateEstimated monthly traffic growth
+3,233%Sep 2025 → Sep 2026Additional leads / month
49Monthly increase in inquiries01 The starting point
An outpatient provider
A wider audience researching concerns.
Raise the Bottom is an addiction treatment provider in Boise, Idaho. The practice provides outpatient care and a growing library of substance-related educational articles.
People may search about a substance long before considering treatment. The opportunity was to offer relevant information and a route to learn about support, while recognizing that many readers were not seeking local care.
- The practice
- Raise the Bottom
- Community
- Boise, ID
- Focus
- Outpatient addiction treatment
02 The challenge
Connect educational reading with available support.
A large audience for drug-related questions can have very different intentions. The website needed useful answers and clear links without assuming every reader was a potential admission.
Answer specific information searches
Give each question a focused article rather than using a broad treatment page for every subject.
Explain related terms clearly
Provide useful comparisons for readers trying to understand the terms they encounter.
Keep treatment information within reach
Let interested readers move from an article to the Boise program without presenting that movement as a measured inquiry.
03 Our SEO approach
Answer the question, then offer a relevant next step.
We developed subject-specific articles and connected them with the provider’s treatment information.
Build focused substance-information articles
Educational contentWe created articles addressing commonly searched questions about substances and their effects. The records show a substantial publishing expansion from June 2026.
Explain comparisons people were searching
Comparison contentWe included topics such as fentanyl versus morphine, giving those comparison searches a dedicated educational destination.
Link the reading to available care
Internal linkingEach article linked to the Boise treatment program, giving interested readers a way to learn about support after exploring the information.
04 The results
A much larger educational search audience.
Estimated monthly search visits increased from 326 to 10,865. Several new substance-information articles ranked within the top four for their listed queries.
Sep 2025 → Sep 2026
Estimated monthly search visits
Sep 2025 → Sep 2026
Domain Rating · link strengthnow 37
Keyword rankings · Sep 2026
- #3how long does it take for cocaine to kick innew post: 1,352 est. visits/mo
- #4fent leannew post: 1,232 est. visits/mo
- #4fentanyl vs morphinenew post: 754 est. visits/mo
- #4what does percocet donew post: 752 est. visits/mo
Search traffic estimates and September 2026 keyword rankings: Ahrefs.
Traffic estimates and keyword rankings: Ahrefs. The chart summarizes the reporting periods shown above.
Most growth came from general information searches. The result shows readership and awareness; it does not measure treatment inquiries, admissions or patient outcomes.
For your practice
Does your educational content offer a relevant route to support?
Let’s look at the questions people find you through and how your articles connect with your services.